A Stage of Strategic Importance: First Sale of Borusan Cat GET CVA Package Solutions Program for Mining Equipment

The program of package solutions Borusan Cat Get CVA (Customer Value Agreement) is an extended plan of priority servicing of Cat® equipment that covers maintenance, repairs and parts, thereby reducing the cost of owning and operating the machines. After the program became available, the solutions were successfully used by construction companies. And then, in mid-2021, an important event took place in the history of Borusan Cat Kazakhstan: the first sale of Borusan Cat Get CVA package solutions program for mining equipment.

The program of packaged solutions Borusan Cat Get CVA was developed based on a comprehensive analysis of customers’ needs and was specifically targeted to optimize their business processes, so it offers a whole range of advantages and considerable added value. When supplemented with package solutions of the Borusan Cat Get CVA, Cat equipment can be maintained and operated seamlessly, and customers avail of clear recommendations pertaining to the operation of the machines. In line with a prearranged plan the customers receive original Borusan Cat parts and consumables for scheduled maintenance, and if they choose to, they can fully commission the dealer to perform all the servicing operations for them. Besides, the Borusan Cat Get CVA provides additional means of extensive monitoring of the machines’ condition and control of technical fluids.

A large open pit copper mine became the first company to obtain the package solutions program for mining equipment.

The decision to procure the program was made by the company’s executives in the course of a meeting with sale representatives of Borusan Cat Kazakhstan who were presenting the C110 system for the bucket of Hitachi EX3600 Mining Excavator with an extended operating hours warranty and a fixed cost, meaning that Borusan Cat Kazakhstan was undertaking to fully cover all the expenses in case of a premature failure of any part of the system. After carefully studying and analyzing all the possible ways of procuring the C110 system, the customer determined that owning this system with the Borusan Cat Get CVA coverage is more beneficial in terms of the yearly maintenance compared to operating it without the Borusan Cat Get CVA. This led to the signing of the first agreement to purchase the Borusan Cat Get CVA program for mining equipment, that is considered a strategically important step in the effort to start covering the new market segment with the program.

The key advantages of Borusan Cat Get CVA package solutions program are:

Borusan Cat Get CVA, a package maintenance agreement, is one of the most cost-effective solutions for your business;
The support provided by Borusan Cat Get CVA package solutions will make your business more resilient even during the hardest of times;
You can select which options to include in the package based on your budget and needs;
By using original Cat parts and consumables you ensure reliability and high productivity of your equipment. This gives you a high degree of confidence that all the work will be performed with maximum efficiency and in time;
Borusan Cat Get CVA package solutions make owning machines easy and seamless.

Constant monitoring of Borusan Cat equipment’s condition and application of thought-through maintenance solutions help optimize the work of operators, reduce the downtime and daily save on fuel and consumables.

Denis Kuchinskiy

Author

Started his professional career as a project mechanic for Borusan Cat Kazakhstan in 2012; had been working for the Service Department for more than 2 years at coal mine service of Kazakhstan north region.
Took the job of a counter in the Service and Parts Sales Department in 2014.
Took the position of Parts and Service Sales Representative (PSSR) and had been working in this region till 2019.
Has been holding the position of PSSR for one of the company's key customer group since 2019.